Superior Micro Units, Inc. (AMD)

Goal-built video processing structure with AV1 accelerated pipeline delivers 32x1080p streams per card with AI-enabled video upscaling

SANTA CLARA, Calif., April 06, 2023 (GLOBE NEWSWIRE) — AMD (NASDAQ: AMD) at the moment launched the AMD Alveo™ MA35D Media Accelerator with two 5nm, ASIC-based video processing items (VPUs) that assist the AV1 compression commonplace and are purpose-built to scale new reside interactive streaming providers. Greater than 70% of the worldwide video market is pushed by reside content material.1a brand new class of low-latency, high-volume interactive streaming has emerged, equivalent to viewing invites, reside advertising and marketing, on-line auctions, and social streaming.

The Alveo MA35D media accelerator provides the very best channel density, as much as 32x1080p60 streams per card, energy effectivity and ultra-low latency efficiency to scale back the excessive infrastructure prices now required to develop such intensive content material supply. In comparison with the earlier era Alveo U30 media accelerator, Alveo MA35D provides as much as 4x increased channel density.24x increased and decrease latency in 4K3 And 1.8x extra compression effectivity4 To get the identical end result VMAF – a standard video high quality measure.

“We now have labored carefully with our prospects and companions to handle not solely their technical wants, but in addition their infrastructure challenges to profitably deploy interactive streaming providers at scale,” stated Dan Gibbons, Basic Supervisor, AECG Information Heart Group, AMD. “We created the Ascic structure Alveo MA35D to satisfy the wants of those suppliers, lowering each capital and operational prices whereas delivering immersive experiences for his or her customers and content material creators at scale.”

A purpose-built video processing unit
The Alveo MA35D makes use of a purpose-built VPU to speed up your entire video pipeline. By performing all video processing duties on the VPU, information motion between the CPU and accelerator is diminished, lowering total latency and growing channel density as much as 32x 1080p60, 8x 4Kp60, or 4x 8Kp30 streams per card. The platform provides ultra-low latency assist for the main H.264 and H.265 codecs and options next-generation AV1 transcoder engines that ship as much as 52% bandwidth financial savings and reasonably priced software program implementations.5.

“AMD’s announcement of the brand new Alveo MA35D add-in card is an thrilling improvement for video acceleration in information facilities and an vital step in constructing a whole ecosystem to assist royalty-free, high-quality video gear, services,” stated Matt. Frost, chairman of the Alliance for Open Media. “Stay streamers are in search of high-density, low-power, low-latency AV1 options, and by addressing these, Alliance members like AMD are serving to to facilitate AV1’s distribution and widespread adoption.”

AI-enabled, clever video pipeline
The accelerator options an built-in AI processor and devoted video high quality engines designed to enhance the standard of expertise in diminished bandwidth. An AI processor evaluates content material, frame-by-frame, and dynamically adjusts encoder settings to enhance visible high quality whereas lowering bitrate. Enhancement methods embrace region-of-interest (ROI) textual content and face decision, artifact detection for adjusting scenes with excessive ranges of movement and complexity, and content-aware encoding for predictive insights for bitrate optimization.

Value-effective interactive media measurement
Increasing large-scale streaming providers requires growing the variety of channels per server whereas lowering energy and bandwidth necessities for streaming. Delivering as much as 32x1080p60 streams per stream at 1 watt per card61U rack server is supplied with 8 playing cards to extend the variety of streams in a single server, rack or information middle with as much as 256 channels.

Software program Dev Package and product availability
The platform helps the extensively used FFmpeg and Gstreamer video frameworks for ease of improvement and is accessible with the AMD Media Acceleration software program improvement package (SDK).

The Alveo MA35D media accelerator is now sampling with manufacturing shipments anticipated in Q3. To speed up improvement, the Early Entry Program gives prospects with full documentation and software program instruments for architectural analysis.

Supporting assets

About AMD
For greater than 50 years, AMD has pushed innovation in high-performance computing, graphics and visible applied sciences. Billions of individuals, main Fortune 500 companies and the world’s high scientific analysis establishments depend on AMD expertise on daily basis to enhance how they reside, work and play. AMD’s staff are centered on constructing merchandise that push the boundaries of what’s potential and ship excessive efficiency. For extra data on how AMD is enabling at the moment and empowering tomorrow, go to AMD (NASDAQ: AMD). web site, Weblog, LinkedIn And Twitter Pages.

Mike Sanchez
AMD Connections
(209) 262-7458
[email protected]

1 Supply: BlueWave Consulting and Analysis, March 2022
2 In revealed specs, the Alveo MA35D helps as much as 32 1080p60 streams, whereas the Alveo U30 helps as much as 8. Channel density ratios are the identical no matter decision. ALV-002
3 In revealed specs, the Alveo MA35D helps 4K H.264 at 32ms at 8ms vs. Alveo U30 provides 4X decrease latency. ALV-005
4 Alveo MA35D AV1 encoder in comparison with Alveo U30 H.264 encoder primarily based on AMD Labs testing in April 2023 (13) utilizing publicly out there video information at numerous resolutions and bitrates. Precise outcomes could differ. ALV-009
5 Based mostly on AMD Labs testing in March 2023, Alvo MA35D H.264 encode, H.265 encode and AV1 encoder in comparison with VMAF rating in comparison with open supply x264 quickest SW mannequin in (13) publicly out there video. Information in numerous resolutions and bitrates. Precise outcomes could differ. ALV-006
6 Rated energy for 8 4K streams or 32 1080p60 streams at 35W, primarily based on preliminary testing and topic to alter. 50 W Complete Thermal Design Energy (TDP)

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